About us
Our story
Digital Journal Group was founded in 2018 with a clear mission: to help brands create content that stands out in today’s crowded digital landscape.
Our founders came from the worlds of journalism and marketing, merging these disciplines to create a unique approach that leverages the strengths of both.
At our core, we are built on the principles of journalistic storytelling — a methodology that prioritizes accuracy, clarity, and audience-first thinking.
Our approach to working with brands is deeply rooted in journalism, and today we bring the same rigor, curiosity, and commitment to clarity that define the best journalistic practices. This foundation ensures every story we create is audience-focused, impactful, and aligned with business goals.
By merging journalistic expertise with strategic marketing, we help brands craft authentic narratives that not only inform but inspire trust and action.
These journalistic roots are why we excel at simplifying complexity, building trust, and delivering content that resonates with decision-makers. Whether it’s tackling intricate subjects or managing stories that require precision and depth, our work ensures that every piece of content is meaningful and effective.
Trusted across industries for complex storytelling
Our expertise spans industries such as energy, technology, financial services, consulting, healthcare, manufacturing, and other regulated sectors. We specialize in addressing long sales cycles, managing intricate stories, and engaging audiences with multiple decision-makers.
From the beginning, our goal has been to empower businesses to communicate more effectively, connect meaningfully with their audiences, and achieve measurable impact through high-quality content.
We work with companies across Canada, the United States, and internationally, ensuring their stories reach the right audiences and drive meaningful results in competitive global markets.
Storytelling isn’t just a way to communicate — it’s a way to create momentum. The right story can inspire action, align teams, and turn ambition into tangible results.
Where we're located
We're headquartered in Toronto, with a growing team in Calgary, and we have contributors across North America. We service businesses across Canada and the United States, and have done a number of projects for global clients.
What we do
We produce high-impact multimedia content across a wide range of industries with a staff and network of content creators across North America. We produce content and provide event coverage tailored to meet the specific needs of B2B companies. By leveraging subject matter expertise and industry insights, we craft content that informs, engages, and drives action, ensuring businesses can effectively communicate complex ideas and connect with their audiences.
What sets us apart
Our ability to combine journalistic precision with a deep understanding of business strategy makes us unique. We don’t just create content — we partner with your team to build a cohesive narrative across platforms, one that positions your brand as a leader in your industry. By adapting quickly, navigating complexity, and delivering measurable impact, we provide a level of expertise and support that is unmatched and difficult to replicate.
Our recognition
We've earned multiple awards for excellence in content creation and thought leadership, including being recognized for producing the best thought leadership in the U.S. as part of the B2B Marketing Elevation Awards in 2024 (read more). Our success reflects our commitment to helping clients stand out and achieve meaningful results.
HIGH-PERFORMANCE COLLABORATION
Why work with us
We’re more than a content partner — we’re an extension of your team.
This means close collaboration to align with your processes, voice, and goals. Our journalistic approach ensures we understand your business quickly, act with precision, and deliver content that’s as impactful as it is scalable.
Whether you’re navigating complex sales cycles, engaging with multiple decision-makers, or working in regulated industries, DJG is here to help you simplify complexity and achieve your goals.
Guiding princples that drive our work
Everything we do is guided by a clear purpose, a forward-thinking vision, and the core values that drive our work. These principles are more than words—they shape how we collaborate, create, and deliver results for our clients. By staying true to these foundations, we ensure that every project reflects the trust, clarity, and excellence our clients expect from us.
Our vision
To redefine storytelling through high-performance collaboration, enabling companies to connect meaningfully with their audiences, build trust, and achieve lasting success.
Our mission
To leverage journalistic storytelling to help companies tell better stories that simplify complexity, resonate with their audiences, and create measurable impact.
Our values
Listen and Learn:
Understanding your unique story before we create.
Clarity and Precision:
Communicating with purpose, avoiding jargon, and focusing on what matters most.
Excellence in Execution:
Delivering content that reflects professionalism and quality.
Results-Driven Creativity:
Combining innovative thinking with a focus on measurable outcomes.
Our network
We have an international network of subject matter experts, journalists, marketers and creative producers. This curated group of talent enables us to create content for virtually any industry at a local, national, or international level.