What the data suggests for marketers facing COVID-19 uncertainty
While we can’t predict when things will go back to normal, marketers and brands can look to data to inform some of their decisions on how to weather the COVID-19 storm.
Entries by Chris
Content curation: 5 tips to refresh your marketing mix
Third-party content is an essential element of your content strategy — here’s a quick guide to getting started
5 social media marketing tips for your next cannabis event
So, you’ve sponsored an cannabis event … now what? Here’s how to maximize your ROI.
BANFF Spark Q&A: Betting on yourself with entrepreneur Tanya Gough
Armed with a passion for narrative literacy and a knack for content architecture, Tanya Gough is driven to help make the writing process more interactive, collaborative and social with StoryBilder.
3 ways to stand out on social media at your next event
Publishing content from an event on social media is an enormous opportunity to get your brand to stand out in the digital conversation around the event. By sharing unique, high-quality content from the event — like thought leadership from your company’s CEO during a keynote address — you’re delivering value to the audience, both digital and in the room.
5 questions about social media coverage for live events
Social media live event coverage is about more than showcasing that you are at an event to your audience. It is a dynamic and creative way to stand out as a thought leader, deliver additional value to your existing followers and grow awareness for your brand with a qualified and engaged audience.