3 reasons BMW’s fictional podcast series is really smart, a tool to ensure your brand isn't unknowingly funding hate, and a TikTok must-follow.
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DJG and MCC have partnered to produce live, virtual and hybrid events for brands.The partnership combines deep journalism and marketing expertise with experience in event planning, production and creative design.
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With professional sports being locked down, marketers seek to understand esports; what Google suggests for making virtual events memorable; and email FTW.
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Brands pulling away from Facebook ads, but virtual events are taking off in popularity among marketers. Based on data, it looks like they're here to stay.
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Before your organization spends $185,000+ on content marketing this year (the average B2B budget), it’s critical to draw a line separating your marketing database from your audience.
https://digitaljournalgroup.com/wp-content/uploads/2020/06/Target_Audience-newsletter-hero-image-2.png6281200Chrishttps://digitaljournalgroup.com/wp-content/uploads/2019/11/Digital-Journal-Group-logo-300x138.pngChris2020-06-18 14:32:472020-07-10 14:37:36Your audience has a different value than your marketing database
Here are some interesting links for you! Enjoy your stay :)
Netflix for ears, ensuring your brand isn’t funding hate, and a TikTok must-follow
DJG and MCC announce partnership to produce live, virtual and hybrid events
Marketers fumble to esports, making virtual events memorable and using email to drive revenue
Facebook ads are out, but virtual events are skyrocketing in popularity
Most virtual events suck. Produced ones don’t. Here’s why.
Your audience has a different value than your marketing database