LinkedIn can save you from butchering people’s names

LinkedIn’s name pronunciation tool is the feature you didn’t know you needed.
Photo credit: Kirstin Vang / Visit Faroe Islands

There’s a 90% chance you won’t remember this post

Nobody wants to be forgettable, but most brands will be (lookin’ at you B2B brands). Looking to leverage Reddit? Tread carefully.

SEO tools may save our collective butts

How search data can inform critical business decisions; Instagram's TikTok copycat; and some resources, ICYMI.

Content marketing takes more than content

The inside track on content marketing; make your content work harder; and what’s up with that Facebook boycott.

Your LinkedIn audience clicks, but do they dwell?

Get nerdy about a LinkedIn formula, a look at whether audio tweets worth your time, and tips to look great in virtual meetings.

The secret sauce for virtual events

Virtual events are everywhere, but they are missing a little something something. What organizers and sponsors are looking for as the pivot to virtual.