5 Virtual B2B Marketing Conferences To Attend During Self-Isolation
With social distancing and work-from-home measures firmly in place, you’re likely looking for networking ideas or stay-up-to-date on what’s going on in the marketing industry. With so many events going digital, it’s a great opportunity to learn from the comfort of your self-isolation.
Here are 5 events that have shifted their keynotes, roundtables, demos, and networking activities online, and why they’re worth attending from your home office — even if it’s the dining room table or the couch
The Drum’s Digital Transformation Festival
Ongoing until April 30, 2020
This event explores what digital transformation really means for marketing through video presentations, webinars, and editorial content, with a recap of each day. Sessions include:
- Going virtual with 5G, B2B trends shaping content marketing
- Unprecedented disruption: how the coronavirus is impacting the global advertising industry.
Don’t miss their roundup of eight lessons learned from Week 1 of the festival.
Bonus: The festival runs for a month and a half. If you’re thinking about a digital marketing topic, there’s a decent chance it’s going to be brought up — especially if you’re concerned about the impact of COVID-19 on marketing.
Adobe Summit
March 31, 2020
Adobe’s annual conference brings together creatives and marketing professionals for the chance to hear the company’s vision for the future of commerce as an integral part of CXM. Expect keynotes from CEO Shantanu Narayen and Executive Vice President and General Manager, Digital Experience Anil Chakravarthy.
Participants can also explore product demos and announcements across six additional keynotes and 100+ breakout sessions in a “choose your own adventure” style.
While a full line-up or agenda has yet to be announced, you can register for more updates as details are released.
The CMC 2020 Digital Experience
April 21, 2020
First off, in light of COVID-19, the Content Marketing Conference is giving free access to their CMC Academy through April. Once registered, you’ll find keynotes, sessions, and workshop recordings from 2017 to 2019, plus content marketing books, guides, maps, templates, sample plans, tool talks, certification programs, and more.
Registration is still open for CMC 2020, with recordings for 50 sessions and 10 workshops arriving on April 21. Keynotes include professional ‘Idea Whisperer’ Tamsen Webster, and viral video maker Karen X Cheng.
Bonus: When you purchase your ticket for the 2020 Digital Experience, you’ll get one for CMC 2021 included.
#SMWONE: A Virtual Conference Series
Starts May 5, 2020
What was once Social Media Week New York and Social Media Week LA, has now been combined into one virtual experience called #SMWONE. Over 150 live content, talks, panel sessions, and workshops are all on deck. You’ll also be able to hear 300+ speakers through live chat and facilitated Q&A sessions, on-demand content, product demos, attendee hangouts, and networking experiences.
The good news is that all this great content will be rolled out during a 4-week period.
Full details haven’t been released, but it’s safe to say that a month’s worth of content about all-things-social media will be an incredibly valuable experience.
Midwest Digital Marketing Conference:
May 20-21, 2020
MDMC is the largest digital marketing conference in the Midwestern United States. Last year’s edition featured over 130 speakers including BuzzFeed, Instagram, Facebook, Twitter, Pinterest, GoDaddy, LinkedIn, HubSpot, Google, and Yahoo, and was named a Top Marketing Conference to Check Out in 2019 by Forbes.
In its move to digital for 2020, the event will be split into two parts:
- A live 2-day virtual summit Wednesday, May 20 and Thursday, May 21
- MDMC20 On-Demand Digital Experience where the sessions and panels that were going to take place in-person will be available on-demand online for one year.
Bonus Event:
The Remote Work Summit
April 14-16
Setting aside the topic’s relevance right now, this conference was already (and unsurprisingly) conceived as a digital event. The summit brings together over 11,000 professionals to learn how to work remotely as an individual, a team, and an organization.
(Fun fact: it’s the largest remote work conference in the world!)
Who attends? Anyone and everyone who envisions the Future of Work — from remote workers to entrepreneurs to freelancers to people managers, and even marketers ?